Dear fellow business owner,
If you want to be rewarded better for your hard work – if you want to be able to price your services confidently – this is the most important training course you can ever attend: Surplus Pricing’s Power Pricing course.
But first, a warning
Value pricing is not easy.
There is no magic wand and it takes years to master (I have studied consumer purchasing behaviour and I am still learning!).
And not everyone succeeds with the transition to value pricing. Many struggles accompany this process. Some people lack belief, others lack confidence. The manager that fails the worst, is the manager that does not have the vision, nor the skill sets to implement value pricing.
That is why training is of the utmost importance to you. The Surplus Pricing training package includes the precise steps you need to take to successfully implement value pricing in your business. It will be very practical and we share examples you can follow to get results quickly.
It’s about MORE than just Value Pricing
Value pricing is just a means to an end. What we are really implementing is a strategy that you can follow to increase profits, doing more enjoyable work and having to work less hard.
Here are just some of the topics we’ll cover during our training sessions:
+ The BIG pricing myth that is holding back so many business owners
+ Why quoting a single fixed price is a subjective pricing method… and why most “so-called pricing experts” are getting it wrong
+ The BIG mistake most business owners make with their pricing (your competitors are definitely making this mistake; make sure you aren’t)
+ How Apple price their products… and how you can copy the strategy
+ A step-by-step process for presenting your prices
+ How to get clients to appreciate the value that you offer… and more people to buy more from you
+ The power of price psychology
+ Why putting your prices on a website will LOSE you business?
+ What you should never do with written proposals… this is the biggest mistake we tend to make
+ What to do about cheap competition who keep ‘low-balling’ with price
+ How to start charging for all those small tasks you used to do for free
+ Learn the 7-step formula, guaranteed to get you a better price every time
These training sessions can be conducted during 6 half day sessions. To find out more about our training program, complete your details on our website and one of our price consultants will contact you to set up an appointment.
